British Fashion T.V Host What Not To Where Shilpa Shetty’s Impact on India – UK Tourism

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Shilpa Shetty’s Impact on India – UK Tourism

Guess who has been hailed as the newest PR person for tourism in Indo-UK: Shilpa Shetty’s impact on tourism in INDO-UK

Now knowing that Bollywood actress Shilpa Shetty’s career was already on the back burner, her entry on the British TV show was no debacle as it was made by the lady and her tear streaked face confirming and denying (in true cinematic fashion , some would say) the effect of a fellow participant’s allegedly racist remarks. The image-conscious British government was quick to rise to their defense and Shilpa’s honor of being fair, issuing statements not to stand by such cultural issues, perpetrators such as Jane Goody (the show’s villain, accused of making unkind remarks to Ms. Shetty) and gave their full cooperation in following the story via their own significantly agitated media colleagues. The good news for Indian tourism, however, is that publicity following the Big Brother TV show, renewed interest in India’s spirituality and level of tolerance (we issued an invitation to Jane Goody to cleanse her impure and overly aggressive thoughts by visiting Indian spas etc. !) has done the rounds for great marketing and the impact on Indo-UK tourism is absolutely crazy – at least politically speaking.

The incident, which sparked debate about the Indo-UK tourism sector being affected by Shilpa Shetty’s appearance on TV show Big Brother, was an example of “not-so-nice-name-calling” by a fellow contestant who allegedly included racist remarks. However, India put up a brave front and publicly stated in January that allegations of racist attacks on actress Shilpa Shetty on a British TV show would not affect ties between the two countries, including the Indo-UK tourism sector, which stands to gain a lot from that India has taken such a generous stand and is once again emerging as a country of enormous spirituality and magnitude of emotion.

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