Black African-American Fashion Trends From The 50S &Amp An Introduction to ‘Elvis Jesus’ Designer Clothing Brand

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An Introduction to ‘Elvis Jesus’ Designer Clothing Brand

Elvis Jesus exploded into the fashion world in 1997 with a Rock’n’Roll ‘live-fast die-hard’ approach to the trends, fashion and style of the time. It introduced chaos, glamor and philosophy into the industry, almost instantly developing a worldwide subculture of dedicated fans; these fans had been demanding something fresh, sparkly and risque – Elvis Jesus’ glittering launch exceeded those demands in high-octane style.

The name Elvis Jesus comes from two of history’s most iconic figures – Elvis Presley and Jesus of Nazareth. The two figures often appear through the designs, often in unlikely and sometimes controversial ways. A good example of this can be found in one of their T-shirts from their Autumn/Winter 2009 collection. The t-shirt is called ‘Pulp’ and features the Elvis and Jesus characters wearing suits and holding guns, like the famous scene from Pulp Fiction involving John Travolta and Samuel L Jackson, just as they end up in the apartment scene at the beginning of the film. Another example is from the same collection. It shows Elvis and Jesus recreating the iconic poster from the 1990 movie ‘Goodfellas’. This poster has the tagline ‘Goodfellas’.

Kinky Friedman is another contribution to the inspiration with his book ‘Elvis, Jesus and Me!’ – A cult favorite released in 1993. Glimpses and traces of Friedman’s no-holds-barred, larger-than-life attitude and personality are prevalent throughout the Elvis Jesus collections. Elvis Jesus not only pays homage to the counterculture, but embraces and in many respects actively redefines it. This isn’t a brand for people who follow trends – it’s for people who look at trends with some disdain and think they just don’t need to follow them. They don’t need to, simply because they are already beyond anything any popular trend could do for them.

Elvis Jesus takes pride in pushing his great styles and designs to the limits of what is predicted, expected or offered elsewhere. This is a Live-Fast, Die-Hard brand with a massive following of counter culture fans, fans who live for and embrace the thrill that a new Elvis Jesus collection presents them with. You carry an EJ subject as much as it wears you out – you both contribute to each other and change the way things are perceived and your interactions with and around other people.

EJ supporters include the elite of the European and British fashion press, including Vogue, iD, Tank, Intersection and Sportswear International. Many celebrities are also known to be disciples of EJ clothing.

Where can it be bought:

Elvis Jesus has a strict distribution policy, so it can often be a bit difficult to find their products. They tend to favor specialist, independent shops over the faceless chain stores (and good for them!), so it’s often difficult to buy online.

United States

SSense.com

Quiet rocket

The United Kingdom

Sa-kis.co.uk (Ships internationally)

Yakuza

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